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  • Football World Cup and Style? Joga Bonito!

    Playing beautiful...

    While the official organization is taking care of itself; not only style-wise; there are some with a different sense of expression during that mass phenomenon.

    Joga is about Joga Bonito — Portuguese for play beautiful.

    Soccer rules... and results What about offsides?

    Here is what Erik Spiekermann has to say about the design of the world cup:

    Everybody wants to own a design for an event as big as this, from the CEO to his wife to a whole chain of people going down. And there are way too many committees and meetings where changes are required by people who don't know what they're doing. In the end, after all the input, the common denominator in this case turned out to be very, very low.

    [...]

    It's a shame because when people come in from the outside world they think this is how German designers are and for me, it's personally embarrassing.

    Don’t miss reading the entire interview: Top Designer Says World Cup Design "Just Embarrassing".

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    Posted at 10:27 AM | Link |